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Worst beers in the world, ever!
Watch this space! We're brewing, we're brewing!
And re-branding, whatever that means!
The plan was simple. I found good, small, independent breweries, who brewed decent beer, and I asked them to brew something for Direct Beers. I then sacrificed these beers to my own particular taste in marketing.
Unfortunately, I enjoy it so much, that my passion for the product has overcome my innate laziness, and now, I'm brewing!!!
Don't tell me mom, she thinks I work for the Government! As she said to me before I started this venture, "Three years at Cambridge, and you end up selling bloody beer for a living".
Meet the man behind the plan.
This is me, doing my best not to cry. Actually, it was a good show, Taste of Bath, July 2008, and I sold out!. |